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sign up to build a more sustainable future for the industry. Supporting music media professionals and outlets join us to build a more sustainable future for the industry. Supporting music media professionals and outlets join us to build a more sustainable future for the industry. Supporting music media professionals and outlets join us to build a more sustainable future for the industry. Supporting music media professionals and outlets join us to build a more sustainable future for the industry. Supporting music media professionals and outlets Singer in studio recording a new album Musician performing guitar and vocals during podcast recording in professional studio setting A young Asian man in casual wear writes in a notebook, wearing headphones in a music studio. Photographer back stage at a concert

Our Misson

For the industry, by the industry. Music Media Collective was established to fill the growing void left by the decline of independent and community-driven publications and broadcasting by providing funding, resources, and platforms that support storytelling, artist discovery, and cultural preservation.  By working alongside media professionals, outlets, artists, and venues, we’re strengthening the ecosystem to ensure music communities flourish.

The Music Media Collective was created in response to the rapid disappearance of community-based music media. Artists, venues, and fans are losing vital pieces of the ecosystem for discovery, connection, and promotion as more independent outlets vanish and radio becomes less local and more syndicated. This decline doesn’t just impact music culture. It directly affects the livelihoods of professionals working across the music industry.

We’re building a collective community made up of those already doing the work: journalists, radio hosts, podcasters, photographers, videographers, publicists, and creators across traditional and emerging platforms. By sharing resources and support, we’re working to restore access, visibility, and opportunity across the music media landscape.

Music media professionals can’t rebuild this alone. That’s why we’re also working with artists, venues, and industry allies to create something stronger—because this impacts all of us. Built by and for the industry, MMC offers opportunities for collaboration through town halls, think tanks, and live programming. Our flagship projects include Asses in Seats (a live music talk podcast), Legacy and Legends (a live educational interview series), and Cratedigr (a forthcoming fan-powered platform for live music reviews and artist discovery).

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“The ongoing crumbling of music media is not just sad news for music journalists, but also for the music industry as a whole. Anyone working in music should be thinking about how these developments will affect them.”

Tatiana Cirisano, Music Analyst and Consultant, Midia Research

Take Action!

Public media is a lifeline for both rural and urban communities, with over 70% of federal funding allocated directly to local stations, particularly those serving underserved areas. Yet, this vital resource represents less than 0.01% of the federal budget.

Now more than ever, it’s time to take action and protect what so many rely on for trusted, non-commercial, and independent storytelling.

Learn how

Support

The Music Media Collective is actively working to secure funding, recruit volunteers, and build partnerships to ensure the sustainability and growth of music media, supporting all aspects of the independent music community.

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Industry voices

What they're saying

From journalists and broadcasters to professional photographers and industry analysts, all voices echo the same truth.

"I don’t know what the future holds for the music journalism industry, but they’re scrambling to adapt for survival."
Clarence Charron Writer, Brand Manager
"When arts and culture is treated as a ‘nice to have’ it gets deprioritised, and this is what we’ve seen play out in the media industry.”
Dr James Wenley Academic, Practitioner, and Critic
"The importance of quality music journalism is still crucial for artists at all stages of their careers."
AWAL Label
"Although places like YouTube and TikTok are more mainstream sources... those who discover music via blogs and websites spend the most money on music."
Tatiana Cirisano MIDiA music analyst
"The artists deserve better than softball interviews and inflated reviews. The fans deserve better than clickbait headlines and algorithmic manipulation.“"
Damion Pell Editor – Decoded Magazine
“When I started... there was an arts editor, two film reviewers, two or three cultural writers, and a feature writer — that’s all gone now. That’s all completely gone."
Charlie Gates Writer, Brand Manager
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Industry voices

What they're saying

From journalists and broadcasters to professional photographers and industry analysts, all voices echo the same truth.

"I don’t know what the future holds for the music journalism industry, but they’re scrambling to adapt for survival."
Clarence Charron Writer, Brand Manager
"When arts and culture is treated as a ‘nice to have’ it gets deprioritised, and this is what we’ve seen play out in the media industry.”
Dr James Wenley
"The importance of quality music journalism is still crucial for artists at all stages of their careers."
AWAL Label
"Although places like YouTube and TikTok are more mainstream sources... those who discover music via blogs and websites spend the most money on music."
Tatiana Cirisano MIDiA music analyst

Let's Connect!

Want to help build what comes next? Sign up for email updates! We’re actively building our membership base, recruiting volunteers, and forming partnerships with media professionals, outlets, artists, and venues. Whether you’re in broadcast, journalism, publicity, or podcasting, we want to hear from you!


Venues, Festivals, Artists, Labels, and Sponsors, please contact us here.

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For the industry, by the industry

Driving initiatives designed to strengthen and support music culture and media, and the individuals contributing to the industry's success!

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Industry voices

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Connecting communities through music

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